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our process

We combine research, strategic thinking, design excellence, and project management to awaken passion in people. With extraordinary patience, passion with getting it right, and the ability to paint the right picture—we’ll guide you through and towards remarkable results.

our process

We combine research, strategic thinking, design excellence, and project management to awaken passion in people. With extraordinary patience, passion with getting it right, and the ability to paint the right picture—we’ll guide you through and towards remarkable results.

How we do it

1. Discovery

We take the time to understand your current state thoroughly — Wherever you are, today and where you want to go — as well as your community and market landscape is the only way to develop a winning strategy. This phase is where we diagnose and analyze to build a plan of action that adds value and solves real problems.

  • Brand Consultancy
  • Brand Research & Insights
Brand Research & Identity Services
How we do it

1. Discovery

We take the time to understand your current state thoroughly — Wherever you are, today and where you want to go — as well as your community and market landscape is the only way to develop a winning strategy. This phase is where we diagnose and analyze to build a plan of action that adds value and solves real problems.

  • Brand Consultancy
  • Brand Research & Insights
Brand Research & Identity Services
Brand Research & Identity Services
How we do it

2. Strategy

We set you up for success. This phase is about using the learnings from the discovery and unify ideas to create a solid foundation that makes sense. We’ll help you identify the right market and communicate clearly why you should matter to them.

  • Brand Essence & Positioning
  • Brand Messaging & Storytelling
  • Brand Personality & Tone of Voice
  • Brand, Product, & Concept Development
  • Brand Naming
How we do it

2. Strategy

We set you up for success. This phase is about using the learnings from the discovery and unify ideas to create a solid foundation that makes sense. We’ll help you identify the right market and communicate clearly why you should matter to them.

  • Brand Essence & Positioning
  • Brand Messaging & Storytelling
  • Brand Personality & Tone of Voice
  • Brand, Product, & Concept Development
  • Brand Naming
Brand Research & Identity Services
How we do it

3. Identity

We translate your strategy into a visual expression. Creating one winning solution from hundreds of ideas, ensuring that the solution is unique and differentiated from the oversaturated visual environment we live in.

  • Logo and Visual Identity Design Systems
  • Brand Collaterals & Marketing Materials
  • Brand Usage & Guidelines
How we do it

3. Identity

We translate your strategy into a visual expression. Creating one winning solution from hundreds of ideas, ensuring that the solution is unique and differentiated from the oversaturated visual environment we live in.

  • Logo and Visual Identity Design Systems
  • Brand Collaterals & Marketing Materials
  • Brand Usage & Guidelines
How we do it

4. Experience

We materialize that visual expression in relevant ways for you and your audience. Defining what touchpoint to create and how to provide the best experience once they come in contact with it.

  • Creative Direction
  • Web Design & Mobile
  • Packaging Design
  • Content Strategy
  • Content Production
  • Social Media Strategy & Brand Campaigns
How we do it

4. Experience

We materialize that visual expression in relevant ways for you and your audience. Defining what touchpoint to create and how to provide the best experience once they come in contact with it.

  • Creative Direction
  • Web Design & Mobile
  • Packaging Design
  • Content Strategy
  • Content Production
  • Social Media Strategy & Brand Campaigns
Love Notes from our Clients

Branding & Marketing Research

They're both creative and data-driven, combining the two seamlessly. Awaken Branding provided creative, clear messaging that's significantly helped the company improve communication to consumers. Their deliverables were backed by a great deal of research and data, and their team was both efficient and responsive to work with throughout the engagement.

David Bryan — President at Nuvolaa

Social & Content Creation

They really understood my vision and what I wanted with the brand. Everything they’ve delivered has been on point.Awaken Studio understood the vision and was able to effectively execute brand development and support the product design. They have consistent and clear open lines of communication and are reliable even on a tight deadline.

Karla Montenegro — Co-Founder at TrueKeratin

Branding & Web Design

The Awaken Studio team delivered exactly what we envisioned for the project. The new website and brand representation have garnered praise for their appearances. They were attentive to the desired outcomes of the project. The beauty of Awaken Studio’s deliverables matched the original vision and exceed expectations.

Vanessa Alvarez — Founder at Voyage Hair Spa

Branding & Content Creation

They are innovative and thorough, they met every single point in our timeline. Awaken created fresh imagery, with a mind toward positive optics. Through observation of market trends, they preempt weak design features, with suggestions for improvements. They’re very responsive, and I have had no issues communicating with them.

Lisa Galarza — President & CEO at PO2 Labs

let’s make it official

Contact us to set up an introductory call and talk about all the amazing things you are going to accomplish with your future brand.

Contact Us
let’s make it official

Contact us to set up an introductory call and talk about all the amazing things you are going to accomplish with your future brand Research.

Contact Us
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